About Body Image Fitness
Body Image Fitness is more than just a workout program—it's a movement dedicated to celebrating and empowering every body. We believe that fitness should nurture self-confidence and self-love, not enforce unrealistic standards. Our community is built on a foundation of inclusivity, support, and body neutrality, where every individual can discover the joy of movement on their own terms. Join us and embrace a journey where strength, wellness, and self-acceptance come together to redefine what it means to feel truly fit.
Who are we?
Body Image Fitness is a welcoming, inclusive gym in Newcastle upon Tyne for all folks who want to move away from diet culture and reconnect with exercise on their own terms. It’s for anyone who wants to feel stronger, more confident, and more at home in their body, without shame, pressure, or judgement.
Founder and Head Coach Kim’s approach is shaped by her own journey, breaking free from toxic fitness ideals, healing her relationship with movement, and creating a community where others can do the same.
Through our small-group classes and supportive environment, we help you explore movement that feels good, builds strength, and supports your overall wellbeing.
Meet Kim (She/Her)
founder and head coach
Kim has a Level 3 Personal Trainer qualification which includes core training, Advanced Resistance Training, group exercise and exercise referral. This means she is able to help with health conditions such (but not limited to) Arthritis, Lower Back Pain, Hypertension, Join replacement and Osteoporosis. Kim is also a lower back pain exercise specialist, is a Yoga instructor (specialising in yoga for bigger bodies and diverse communities) as well as a Burlesque Cardio, and Twerk After Work group exercise instructor!
Kim works hard to build and grow Body Image Fitness, she lives in the North East of England with her son and cannot wait to welcome you into this amazing, inclusive space!
Meet Megan (She/Her)
Megan is Kim’s right hand at Body Image Fitness, bringing calm, structure, and a whole lot of heart to everything she does behind the scenes. With a background in virtual assistance, community support, and content organisation, Megan helps keep the wheels turning smoothly – from managing admin and streamlining systems to supporting members and helping bring big ideas to life.
She specialises in working with neurodivergent and values-led businesses, and brings a thoughtful, grounded approach to everything from social media and scheduling to accountability and planning. Megan’s known for turning chaos into clarity, offering the kind of support that helps our space stay inclusive, responsive, and member-focused.
Whether it’s replying to your emails, managing bookings, or helping make the gym feel welcoming and organised, Megan is a quiet powerhouse who helps make Body Image Fitness what it is.
Meet Chris (he/him)
Chris is the heartbeat behind the smooth running of our gym — our maintenance expert who keeps everything in top shape. But he’s so much more than that. As a trusted support to Kim and a valued member of the Body Image Fitness community, Chris brings steady reliability, kindness, and a welcoming presence to everyone he meets.
A veteran with a love for surfing and family life, Chris balances hard work with a laid-back, supportive spirit that truly helps make our gym feel like a second home.
Meet Hildy (She/Her)
Hildy is a multi-disciplinary performer, movement teacher, and weight-neutral fitness instructor with a deep passion for inclusive, empowering movement. With a degree in Contemporary Dance (2010), Hildy brings a rich and diverse background to her teaching, drawing from years of experience as a choreographer, performer, and educator across a wide range of styles—including ballet, contemporary, jazz, tap, street, and vintage social dances from the 1920s to 1960s, which she now specialises in.
In her Mobilise & Strengthen class at Body Image Fitness, Hildy guides you through calisthenics-inspired training that focuses on bodyweight strength, mobility, and active flexibility. Her approach is all about helping you feel stronger, more in control, and more connected to your body—regardless of experience or ability. No mirrors, no judgement—just movement that supports joint health, builds real strength, and celebrates what your body can do.
Hildy has performed with companies including Kelly-Abbott Dance and Urban Jazz Dance, at venues such as the Metro Radio Arena, BALTIC Centre for Contemporary Art, Beamish Museum, Northern Stage, and Stockton ARC.
Expect expert guidance, thoughtful progressions, and a class environment that meets you where you are.
Why the weight neutral Approach?
At Body Image Fitness, we take a weight-neutral approach to movement and wellbeing. That means we shift the focus away from weight loss or body transformation goals, and instead centre strength, confidence, and feeling good in your body, just as it is.
Traditional fitness spaces often come with pressure to look a certain way or follow rigid standards that can harm body image and take the joy out of movement. We’re here to offer something different.
Our classes are designed to help you reconnect with your body, explore how it moves, and build strength in a way that feels empowering, not punishing. You’re encouraged to move at your own pace, listen to what your body needs, and celebrate progress that isn’t tied to a number on the scale.
This approach supports both physical and mental wellbeing, creating a more compassionate, sustainable relationship with exercise. Our goal is to help you feel stronger, more capable, and more at home in your body, however that looks for you.
Ready to give it a go?
Get ready to join a community that supports and celebrates you, just as you are!